5000+ successful projects delivered by 200+ certified expert
Email Marketing Specialist
Minimum 1 Years of experience
Mohali
Job Type: Full-time
September 18, 2024
Job Description
Company Overview
WebGuruz Technologies Pvt. Ltd., Mohali
Webguruz represents the pinnacle of innovation in both Digital Marketing and Software Development services. For the past 16 years, we have maintained an unparalleled record of delivering high-end solutions and ensuring exceptional client satisfaction.
Our vision is to offer robust, cutting-edge solutions that empower businesses to achieve their goals with remarkable efficiency. At Webguruz, we pride ourselves on fostering a work culture that values excellence, collaboration, and continuous learning.
Joining our team means immersing yourself in a dynamic environment where you will have the opportunity to work with the latest technologies and gain invaluable experiences. We are committed to not only advancing your professional skills but also contributing to your personal growth in the everevolving tech landscape.
Experience the synergy of innovation and expertise at Webguruz, where your career aspirations align with our mission of driving success through state-of-the-art solutions.
Job Summary
We are seeking a dynamic and tech-savvy Email Marketing Trainee to join our IT company specializing in digital marketing and web development. This entry-level position is perfect for someone eager to learn the ins and outs of email marketing within the fast-paced IT and digital landscape. The trainee will work closely with our marketing team to support and execute email campaigns that drive engagement, lead generation, and customer retention.
Skills & Experience:
Job Requirements
- Working with the marketing team to develop and execute strategic email marketing plans and strategies.
- Identifying target segments, defining campaign goals, and determining optimal frequency and timing of sending emails.
- Ensuring the accuracy and hygiene of the email database, maintaining opt-in practices, and complying with data protection regulations.
- Collaborating with cross-functional teams, including design, content, and analytics, to align email marketing efforts with broader marketing initiatives.
- Develop and execute end-to-end email marketing campaigns, from conceptualization to delivery and analysis.
- Create engaging and compelling email content that resonates with our audience and aligns with our brand voice, including engaging copy, appealing visuals, and persuasive calls to action.
- Segment and manage email lists, ensuring accurate targeting and personalized communication based on customer demographics, preferences, and behavior.
- Design visually appealing email templates that are responsive across devices and browsers.
- Identifying opportunities for email optimization and implementing A/B testing to analyze performance metrics to optimize campaign effectiveness and engagement rates.
- Monitor and study email campaign key performance indicators (KPIs), such as email deliverability, open rates, click-through rates, conversions, and ROI.
- Stay updated with the industry trends.
Essential Skills and Qualifications
- Bachelor’s degree in Marketing, IT, Communications, or a related field (or currently pursuing).
- Basic knowledge of digital marketing concepts, with a focus on email marketing.
- Familiarity with email marketing platforms (e.g., Mailchimp, HubSpot) and basic HTML/CSS is a plus.
- Strong written communication skills and attention to detail.
- Interest in IT, digital marketing, and web development industries.
- Analytical mindset with the ability to interpret data and metrics.
- Ability to work independently and as part of a collaborative team.
- Eagerness to learn and grow within a tech-driven environment.
Soft Skills required
- Self-motivated, result-oriented, with a focus on achieving goals.
- Strong problem-solving and analytical skills.
- Adaptable to change and comfortable in a dynamic environment.
- Creative thinker, willing to explore new ideas and approaches.
- Intuitive and proactive in identifying opportunities for improvement.
- Excellent communication, both written and verbal.
What You Get!
- Competitive salary better than market standards.
- Flexible working environment.
- 5 days work culture.
- Free hand to experiment and explore.
- Team management.
- Great & friendly working environment.
Team Review
What our team says
about us
A business that lacks ethics is short-lived, and one thing that we stand by is the business ethics that we follow ardently. Of course, we are here to make money, but more than that.
"One thing I love about this company is we don't shy away from feedback. We tell people what they need to know to be the best version of themselves and I really appreciate that." Very good work culture
- Mohammad Kalimullah
I joined this company 1 Year ago and found it really professional and friendly. Everyone is very helpful and supportive, and knowledgeable and they resolve all the queries and questions. This company has plenty of projects to work on as they have clients all over the world
- Kanik
I have been working with Webguruz for over 6 months now and throughout this period, I have only grown professionally. There's so much to work on and learn from the seniors. Every day is a new day exposing you to the wealth of knowledge and skills you can acquire while working on real-world projects. Very much satisfied with what this organization has to offer to its employees. Can't ask for more.
- Mohit Bhatt
Working with Webguruz had been an incredible experience for me. It was one of the best decision I made. This company was working on a large project for me, and they delivered on time. They provided excellent service and assistance. I'd want to work with Webguruz Technologoes again.
- Manish Khullar
Webguruz Technologies a company that allows you to grow and enhance your skills. The office environment is extremely comfortable. Seniors here are always ready to help. I am learning alot and feeling fulfilled with skills.
