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Job Description
Webguruz Technologies is seeking an SEO Executive or an SEO Marketing Expert who will be in charge of creating SEO-friendly content for the company’s website. An SEO Executive or an SEO Marketing Expert duties include collaborating with the marketing team to meet SEO goals and assessing SEO’s effectiveness and return on investment (ROI).
As an SEO Executive or an SEO Marketing Expert, you must possess good copywriting and analytical abilities as well as a working knowledge of coding methodologies and a dedication to lifelong learning.
Skills & Experience:
The essential skills that an SEO Executive or an SEO Marketing Expert requires are given below:
- Marketing degree or related.
- Extensive experience in SEO.
- Working knowledge of Google Analytics.
- Experience with coding techniques.
- An in-depth knowledge of website structure and design.
- Detailed knowledge in web design and site organisation.
- Good knowledge of back link analysis.
Responsibilities and Duties
There are a variety of roles and responsibilities for an SEO Executive or an SEO Marketing Expert leading keyword research and optimization of content.
Things to keep in mind include the following:
- Conducting on-site and off-site analysis of your clients’ SEO competitors.
- Using programs such as Google Analytics to compile regular performance reports.
- Assisting the content team in the creation of high quality, informative SEO content.
- The creation of on-site and off-site SEO strategies for clients in various industries.
- Occasionally contributing to the company blog.
- Carrying out detailed keyword research according to the latest keyword strategies.
- Keeping up to date with the most recent developments in Search Engine Marketing (SEM).
- Paying particular attention to any significant Google algorithmic changes.